Your clientele is as diverse as your menu offerings. While some event services are value-added and not always necessary for an evening of success, catering is not one of them. Food is often the pinnacle of a party, so clients know that the quality of their caterer can make or break their big day.
It’s time to begin meeting your clients (and future clients) where they are in a personal and engaging way. Content marketing is how businesses market themselves in today’s online and internet-centric world. Through content, a caterer can not only build its online reputation and showcase its expertise within the catering industry, but can also market its services to new audiences and expand its business.
If you’re a caterer, you know what it takes to prepare, deliver and arrange delicious food for a special event or occasion.
Do you know how to prepare and deliver top quality content potential customers will find, read and act upon?
One of the hardest parts of blogging for your catering business, any business in fact, is knowing what to blog about in the first place. Not just once, but again and again, week after week.
You’ve hopefully come to realise mere news updates about your company are doing little to enthuse readers and attract new customers.
How can you attract leads through your catering blog?
Catering is a highly competitive business segment. Starting a catering business means going to battle with hundreds of other local caterers, all of whom are trying to get the biggest bite out of the pie. To stand out from the crowd, it’s fair to say that you’ll have to make your food and service rise above the rest. However,
your food is not your only important business ingredient. Marketing will also be a major component in your success.
Whether you’re cooking up a new catering business or have a successful one, here are three catering and restaurant marketing ideas to help make your business the cream of the catering crop:
No event is too large for mouth watering menu. In our largest event of 2018 we served 1000 people. Give us the opportunity to help you with your next event and I guarantee the food will be a highlight of your day.
